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Complacency vs Contentment

It is a good thing to be content with what you have. However, if you become lazy and think everything is good, you can fall into complacency.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 31, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Good is the Enemy of Great.

Bad is not the enemy of great. Good enough is the enemy of great.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 28, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Is this only for business?

I have found that a lot of the principles that help you succeed in business can often bleed over into your private life as well.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 26, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
How your attitude affects your business

I have noticed over the years that your attitude can affect your business in both good and bad ways

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 24, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
The Start of Atheoz, an interview with the founder.

I interview Jason St.Clair and we talk about how we got started.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 21, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
The Good Qualities of Radio Shack

A few episodes ago I talked about the fall of Radio Shack and what went wrong. In this episode I speak of some of the strengths radio shack has done well and may even help bring it back to life.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 19, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Good To Great and Marvel

Today I do a summary of the book “Good To Great” and show how Marvel is following the lessons taught in the book.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 17, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
The Wounded Medic

One problem I tend to fall into is focusing on everyone else’s well being rather than my own. In other words, I tend to act like a medic, who is wounded trying to save others, and not being effective because he is wounded.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 14, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Get Woke, Go Broke: Patreon

Patreon chose to take political action, and because of this may cease to exist as a company.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 12, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Backups and Cybersecurity

In today’s world everything we do, in life and in business is on a computer in some way. You need to protect your data, and I go over backup options, and a simple way to make your passwords more secure.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 10, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
How I find new customers: An interview with Jason St.Clair

Today I did an interview with Jason St.Clair the founder of Atheoz.com We discuss how I find new customers as well as a few other things.

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Bootstrap, Business, Entrepreneurship, Startup, InterviewsIsaiah O'ConnorAugust 7, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth, Interviews
Float like a butterfly

Small business has some advantages that big business does not. They can float like a butterfly and sting like a bee, they can move and pivot as the situation demands.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 5, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
The Fall of Radio Shack

How does a 94-year-old company, which has been around so long it has become part of the popular culture, go bankrupt? I discuss the multitude of failures that led to the ultimate fall of RadioShack, and what you can do to avoid making the same mistakes.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorAugust 3, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Precision Growth

Every business needs to grow, but they need to grow with precision. Not to fast, not to slow not too big and not too small.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 31, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
The Five Whys

Sometimes we do something and do not realize there is a name for it. The 5 whys technique is a great example of this.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 29, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Is COVID hampering your hustle?

Is COVID hampering your hustle or is it just masking your excuses?

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 27, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Razor and blades

Today I discuss the basics of the razor and blades business model. This is the model where you give away or sell at a low price point even at or below cost to create a demand for a high margin item that you need to make it work.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 24, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
The Proper Equipment

There is a balance when it comes to getting the proper equipment.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 22, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
Targeted Marketing

We often when we first start out trying to market to everyone and everywhere. This can be expensive and is rather ineffective. It is best to figure out who your target market is, and what defines them, then market to that group.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 20, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
If it is not broke, do not fix it!

Yes we need to innovate and keep up with the way business is going, but we need to be strategic about it.

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Bootstrap, Business, Entrepreneurship, StartupIsaiah O'ConnorJuly 17, 2020AtheozBusiness, Bootstrap, Entrepreneurship, Startup, Business Growth, Personal Growth
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